Management Bio’s and Photos

About Grace Chu

Grace Chu is the Founder and CEO of FirstClick Consulting, a strategic search marketing consultancy. FirstClick Consulting delivers exceptional results through ROI-based SEM and SEO services to Australia’s premium brands including Seek, News Digital Media, ANZ Bank, oo.com.au and realestate.com.au.

Grace has 20 years plus industry experience in digital marketing, management consulting and people management.   Before setting up FirstClick in 2005, Grace was employed in a number of senior roles with eBay Australia, where she led internet marketing and seller marketing aimed at buyer and seller acquisition, activation and retention.

Prior to this Grace was a management consultant with McKinsey & Company where she worked with multi-national clients to develop and implement strategies spanning sales and marketing and operational improvement.  Grace has also been employed in a number corporate and agency marketing and PR positions.

Grace earned her MBA degree from the Wharton School in Philadelphia and her Bachelor of Business Administration from the National Taiwan University.  She is married with a four-year-old son.

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About Mark Armstrong

Mark Armstrong is Managing Director of FirstClick Consulting, a strategic search marketing consultancy. FirstClick Consulting delivers exceptional results through ROI-based SEM and SEO services to Australia’s premium brands including Seek, News Digital Media, ANZ Bank, oo.com.au and realestate.com.au.

Mark has more than 12 years experience in the search marketing industry.  ­ Prior to  joining FirstClick, Mark was the Vertical Head of Auto, Local and Classifieds at Google Australia and set up Google’s Melbourne office in 2006. Mark previously worked at Sensis on the development and launch of sensis.com.au.

Mark started his online career in 1997 at LookSmart.

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Our performance-based approach and premium service have enabled us to develop a blue-chip client list that includes Medibank, ahm, News.com.au. Foxtel, Toyota and Lexus.

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